At this year’s American Youth Soccer Organization (AYSO) event, our exhibition management team transformed a 24,565 sq. ft. hotel ballroom into an experience.
We used over 15,000 lbs of materials for the show. Handling was mainly done through placing the materials on pallet jacks and transporting them via forklifts.
In preparing to create the miniature soccer field inside the exhibit hall, our team laid 5,000 feet of Visqueen material to cover and protect the flooring and carpet.

The American Youth Soccer Association holds tri-section meetings regularly throughout the year. Their first section meeting in 2012 was held at the Marriot Hotel in Anaheim, CA.
As a relatively small show with only 45 exhibitors, the AYSO event required design elements that were both visually pleasing as well as cost-effective. This 9 x ½ meter entrance unit was made from foamcore and served to set a grand tone for the small yet important show.
The floor was divided into several parts—the exhibit hall itself, multiple rooms for breakout sessions and a reception hall in the lobby. AYSO also hosted a silent auction featuring the items on the high tables throughout the event.
SCORE, the official uniform provider for AYSO, had a 50 x 40 feet booth featuring apparel, breakout tables and video stations promoting their latest gear.
As a unique addition to the exhibit hall, a 50 x 100 feet miniature soccer field was constructed. Coaches and show personnel hosted engaging attendee activities on the field throughout the day.
Successfully servicing more than 45 exhibitors during the three-day event, GES and AYSO started off 2012 with a great show.

Contact Us

  • Press Inquiries

    Detra Page, Public Relations Manager

    Phone: 1-702-263-2755

    Email: dpage@ges.com

Resources

Melville Middle East Wins Prestigious Association of Event Organizers Award

Melville Middle East Awarded 2011 “Service Supplier of the Year”

LAS VEGAS, July 27, 2011 - Global Experience Specialists (GES), a leading provider in exhibition, event and retail marketing services, proudly announces that Melville Middle East, a part of the GES Global Network, won Association of Event Organizers (AEO) “Service Supplier of the Year” at the 2011 AEO Excellence Awards. The flagship ceremony for the live events and exhibition industry was attended by more than 1,200 professionals and was held at The Capital Hall at ExCeL in London.

“I’m delighted that Melville Middle East won the ‘Service Supplier of the Year’ award,” said Melville’s Chief Executive Nick Marshall. “Our goal has always been to bring the U.K. service model to the Middle East. This award illustrates that our team in the Middle East is delivering innovative service to shows in Dubai and Abu Dhabi. The award is also a reflection of the strong team we have assembled in the region and their commitment to servicing our clients.”

Melville Middle East won this award with its excellent planning, outstanding service, incredible teamwork and fantastic results.


About GES
Las Vegas-based Global Experience Specialists, Inc. (GES), a Viad Corp (NYSE: VVI) company, is a leading provider of exhibition, event and retail marketing services. GES provides a wide range of services, including turnkey official show services, cutting-edge creative and design, marketing and measurement services – all with an unrivaled global reach. GES partners with leading shows and brands, including the International CES, Spring Fair Birmingham, International Woodworking Fair, CONEXPO-CON/AGG and IFPE, Bell Helicopter, Genzyme, L’Oreal, Warner Bros., and Simon Property Group. For more information, visit www.ges.com or visit the new GES' blog here.

About Melville Exhibition & Event Services
Melville Exhibition & Event Services, a GES Global Network company, is the U.K.’s leading turnkey exhibition and event supplier with offices in Birmingham, London, Manchester, Coventry, Glasgow, Germany, Abu Dhabi and Dubai. Melville provides a wide range of event services, including stand design and build, electrical installations including theatrical lighting, graphic services, logistics, furniture hire, floor coverings, venue services, data and registration and floor planning services.

Melville produces many well known shows including the U.K.’s largest exhibition Spring Fair, IFSEC, European Seafood Exposition, ADIPEC, Clothes Show Live and Ipex. For more information visit www.melville.co.uk.

 

Contact:
GES
Detra Page
702.263.2755
dpage@ges.com

Melville
Malene Stanley
02476 380300
Malene.Stanley@melville.co.uk
 

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