The Look

Design Capabilities

Our designers appreciate the importance of dynamic visual presentations. They ensure a look that is pleasing to the eye and representative of your mission.

To meet the objectives of your event, designers collaborate with you on concept and theme development. Designs can be approved by email and overnight delivery.

We use the very latest materials and technology to bring visual impact to your event.

Floor Plans

Floor plans are the road map of your tradeshow. To guarantee everyone’s safety, we follow an approval process that starts with you, the show manager.

The development of the floor plan is accomplished through a staged approval process.

  1. GES provides you with a floor plan based on your objectives and the scope of your event.
  2. Approved floor plans are provided to the facility. Providing the facility with this information allows them to better anticipate your needs.
  3. The final approval for safety is granted by the fire marshal. This process is routine as all plans are drawn in accordance with current fire safety regulations.

Show Design and Management Areas

Our designers transform otherwise routine fixtures and signage into eye-pleasing and cutting edge environmental works – functionality with intriguing form. They work with you to create management areas that are not only memorable, but fulfilling in their purpose.

Directional Signage

We understand that signage and directional information must be clear and understandable. Signage must become a familiar and recognizable “wayfinding system”. Wayfinding means knowing where you are, knowing your destination, and finding your way back. Exhibitors and attendees become disoriented when they cannot do any or all of these things – outside or inside convention facilities.

Convention centers are notorious for wayfinding confusion. Even people who have attended other conventions at a particular facility may be confused finding their way around, since exhibit layouts and meeting rooms usually change from one event to another.

We will carefully plan and clearly label: exhibits, demonstration areas, presentation rooms, reception areas, etc. and provide unmistakable directional guidance.

A well-planned and well-executed directional system in a convention center will help reduce the common experience of information overload and disorientation.

We employ this philosophy to develop a fine-tuned system based upon your requirements.

Show Design Book

During the planning process, the GES design team will submit perspective drawings of show elements for copy review and final approval. After final designs are approved, perspective drawings are matched with their corresponding 3D color renderings and compiled into a Show Design Book. The Show Design Book is a compilation of all approved design elements and serves as a planning tool for future shows.

For more information...
Contact: tradeshows@ges.com
Call GES toll free: 1-800-778-6021